Comparative Reporting lets you compare your current performance to previous periods, helping you gauge success and make more informed decisions.
To enable, go on the date selector on any of the Core Performance Reports and select Compare to Previous. There are three options to compare your performance:
- Previous Period: Compare your performance from a chosen period to the same period preceding it. For example, compare performance from the last 30 days to the 30 days before that.
- Previous Year: Compare your performance from a chosen period this year to the same period last year. For example, compare the performance from the last 30 days to the same calendar dates from the year before.
- Custom: Compare your performance from your own custom periods. For example, compare the performance from the last 30 days to any other time frame, of any amount of days.
Comparative Reporting is available on all Core Performance Reports, including Date, Merchant, Page, Link, Site, Device, and Country. It’s also available for CSV downloads.
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